British Ad Execs Have Appraised Life's Moments

The book “You are Really Rich, You Just Don’t Know it Yet” puts price labels on priceless moments in life. Written by British advertising execs Steve Henry and David Alberts, the book was written with the intent to show others that in this recession, it's important to remember that life’s moments are worth so much more than money. Now how they are planning to do this by putting price labels on everything, I’m not exactly sure.

Find out what life experiences have the highest price value when you read the rest...

Research specialist Brainjuicer conducted a study and asked over 1,000 people what made them happy. They were asked to rate 50 different life events and experiences and compare them with the pleasure gained from a lottery windfall. Based on a rating system, a monetary value was then calculated for those different life experiences.

Good Health came in at the top of the list, with it being worth $290,040. Being told “I Love You” came in second, worth $263,177.

I understand that the initial concept of the book was to get people to see that money isn’t everything, but I can’t agree with trying to put a “price” on life’s “priceless” moments and pastimes. I feel that there is a reason why we have the word “priceless”, because associating monetary value to the moment would not do it justice. Also, for different people, moments may have more or less value. There is no consensus from people all over the world on the value of the things we experience in life.

I wish people would stop trying to estimate the value of life’s precious moments, and instead try to just enjoy them. After all, you only live once.

Here are some other interesting things and their monetary value:
$290, 040 –Good Health
$263, 177-Being told “I Love You”
$177,207 – Spending Time with family
$173, 965 – Laughing
$126,641 – Having a pet
$86,413 – Reading a book
$65, 716 –Eating Chocolate
Do you agree with their appraisal?

My words are up.

**But I do commend the two for trying to help people focus on the TRUE important things in life. It is hard to remember to do that in the midst of a recession.